My Blog

Explore a featured selection of my writing work below.

My portfolio of published blogs

8 Key Reasons That Make Loyalty Program an Imperative for Your Business

8 Key Reasons That Make Loyalty Program an Imperative for Your Business

Retaining customers is proving to be an uphill task for businesses. In the post-Covid world, switching loyalties have become quite common. The study by Inmar Intelligence last September shows that around 65% of consumers have switched brands “often” or “very often” in just a span of three months. As a business owner, do you lose sleep over customers switching to your competitors? There is absolutely no cause for concern. A

Top 5 Ways Technology Helps Restaurants in Cost Cutting During Covid-19 Times

The restaurant industry is battling with the stiff challenges posed by Covid-19. Unlike the pre-pandemic times, nowadays customers hesitate to visit restaurants. Many of the diners just don’t want to take a risk. As a result, restaurant sales have declined sharply. Studies show that in the United States alone, more than 1, 10,000 eating and drinking establishments were shut down in 2020. To make matters worse, the food costs are skyrocketing. Hence, for the existing restaurants to survive, it ha

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